Home / Dog food / Zignature / Zignature Inception Fish Meal Recipe

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Zignature Inception Fish Meal Recipe

Dry food · all dogs

A formulated-to-meet dry food that's denser than 54% (you feed fewer cups). Cost-per-day isn't available yet — this SKU isn't price-matched.

THE FACTS, ONE SENTENCE — data as JSON · reference dog 40 lb · updated 2026-07-11

Your dogupdates every number on this page
40 lb

Joint, kidney, dental or heart concerns? Labels can't honestly answer those — that's vet territory. Why we don't checkmark them →

The evidence

The Verified Label

Every food on this site gets this exact panel — same fields, same order, sourced from the official label — so brands finally become comparable. Dots show where this food sits among all 494 dry foods we've verified.

Verified LabelThe standardized pet-food panel
VPFD № ZIGNAT
verified 2026-07-11

Composition — dry-matter basis

why dry matter
Moisture hides the real recipe: kibble is ~10% water, canned food ~78%. Removing water puts every food on one scale, so these are the only nutrition numbers that can be compared across foods. As-fed label values shown small.
Protein 22.2%label: 20% min lower than 96% of dry foods
Fat 15.6%label: 14% min typical — the median dry food is 16.7%
Fiber 7.8%label: 7% max higher than 93% of dry foods
Est. carbohydrates ash not disclosed → 8% assumed, so this is an estimate ≈45.6%computed anchor available once more brands disclose ash
Calcium / Phosphorus extended guarantees: Ca 1% · P 0.8% · Ω-3 1% 1.25 : 1ratio, as fed within the AAFCO adult range (1:1 – 2:1)

Calories & cost — for your 40-lb adult dog

Calorie density 391 kcal/cup3561 kcal/kg typical — the median dry food is 388 (median 388) — you feed fewer cups
Daily serving2½ cups
Cost per day—
4-lb bag lasts6 days

Cost per 1,000 kcal not available yet — this SKU isn't price-matched to a current retail listing. Serving math uses standard veterinary energy formulas — see the formula.

Standards & ingredients

AAFCO statement
what this means
Two kinds of AAFCO claims exist. Most foods are only "formulated to meet" nutrient profiles — a paper calculation. A smaller set carry the stronger claim: fed to real dogs in AAFCO-procedure trials ("Animal feeding tests using AAFCO procedures substantiate…").
 Formulated to meet · growth
First five ingredients (by pre-cooking weight)Fish Meal · Oats · Barley · Milo · Canola Oil (Preserved with Mixed Tocopherols)
Named animal protein first; named meals onlyNo
Legumes in first 10 (FDA DCM inquiry)None
BHA / BHT preservativesNone on label
Carrageenan (thickener)None
Ethoxyquin
why unknown
When a fish-meal supplier adds ethoxyquin, U.S. rules don't require it on the finished label — so no label can prove its absence for recipes containing fish meal. We report this as a gap rather than guessing.
 Can't be determined from label

Safety

FDA recalls — Zignature, since 2023None on record
ManufacturerNot confirmed from label
Label transparency 11 of 15 standard fields
Green = verified favorable · amber = gap in the record · red = verified unfavorable · gray = not disclosed / neutral fact.
Source: official label source (official) · anchors: 494 verified dry dog foods (360 priced) · how to read this label

The fit

For your dog, specifically

Checked for a 40-lb adult with a sensitive stomach — the same published criteria our finder uses. Change your dog above and these update.

✕
Not validated for adult maintenanceThe AAFCO statement on file covers growth only.
✕
Does not pass our sensitive-stomach checksDoes not lead with a named animal protein. See sensitive-stomach qualifiers →
·
Chicken-free recipeNot selected for your dog — but relevant if chicken sensitivity ever comes up.

The source material

The full ingredient list

Every flag on the Verified Label is computed from this list. Ingredients are ordered by pre-cooking weight — the first five carry the most information.

Fish Meal, Oats, Barley, Milo, Canola Oil (Preserved with Mixed Tocopherols), Natural Flavor, Salt, Choline Chloride, Vitamins (Vitamin E Supplement, Vitamin A Supplement, Niacinamide, d-Calcium Pantothenate, Riboflavin, Vitamin D3 Supplement, Thiamine Mononitrate, Vitamin B12 Supplement, Pyridoxine Hydrochloride, Folic Acid), Potassium Chloride, Taurine, Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Calcium Iodate), Mixed Tocopherols (Preservative), L-Carnitine, Rosemary Extract

Wet ingredients like fresh fish meal shrink once cooked — which is why named meals appearing high on the list matter: they keep meaningful animal protein after moisture is removed.