Home / Cat food / Purina Pro Plan / Pro Plan Urinary Tract Health Beef & Chicken Entrée Classic Cat Food

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Pro Plan Urinary Tract Health Beef & Chicken Entrée Classic Cat Food

Wet food · adult cats · made by Nestlé Purina PetCare Company

A feeding-trial-validated wet food from Purina Pro Plan. Price-matched at $13.60 per 1,000 kcal, verified 2026-07-12.

THE FACTS, ONE SENTENCE — data as JSON · reference cat 10 lb · updated 2026-07-12

$59.04 $3.55/day as of 2026-07-12 Check price →
Your catupdates every number on this page
10 lb

Joint, kidney, dental or heart concerns? Labels can't honestly answer those — that's vet territory. Why we don't checkmark them →

The evidence

The Verified Label

Every food on this site gets this exact panel — same fields, same order, sourced from the official label — so brands finally become comparable. Dots show where this food sits among all 732 wet cat foods we've verified.

Verified LabelThe standardized pet-food panel
VPFD № PURINA
verified 2026-07-12

Composition — dry-matter basis

why dry matter
Moisture hides the real recipe: dry food is ~5-10% water, wet food ~75-82%. Removing water puts every food on one scale, so these are the only nutrition numbers that can be compared across foods. As-fed label values shown small.
Protein 45.5%label: 10% min lower than 72% of wet cat foods
Fat 31.8%label: 7% min no corpus anchor for fat yet
Fiber 2.3%label: 0.5% max no corpus anchor for wet-food fiber yet
Est. carbohydrates computed from disclosed ash ≈7.7%diabetic-check target <10% typical — the median wet cat food is 4.6%
Magnesium as fed: 0.024% max
why 0.12% DM
A commonly cited veterinary target for helping manage struvite-crystal (urinary) risk in cats is magnesium under roughly 0.12% on a dry-matter basis. This is a general, label-checkable guideline — not a diagnosis, and not a substitute for your vet, especially for cats with a history of urinary issues.
 0.1%dry-matter at or under the ~0.12% DM urinary-health threshold
Ash disclosed on label · label: 2.8% max 2.8%as used in carb estimate no corpus anchor for ash yet

Calories & cost — for your 10-lb adult cat

Calorie density 1160 kcal/kgper-serving value not disclosed no corpus anchor for this value
Daily serving—
Cost per day$3.55
Bag lasts—

Cost per 1,000 kcal: $13.60 — price-matched to a current retail listing, verified 2026-07-12. Serving math uses standard veterinary energy formulas — see the formula.

Standards & ingredients

AAFCO statement
what this means
Two kinds of AAFCO claims exist. Most foods are only "formulated to meet" nutrient profiles — a paper calculation. A smaller set carry the stronger claim: fed to real cats in AAFCO-procedure trials ("Animal feeding tests using AAFCO procedures substantiate…").
 Feeding trials ✓ · maintenance
First five ingredients (by pre-cooking weight)Meat by-products · water · chicken by-products · beef · chicken
Named animal protein first; named meals onlyNo
Legumes in first 10 (FDA DCM inquiry)None
BHA / BHT preservativesNone on label
Carrageenan (thickener)Yes
Ethoxyquin
why unknown
When a fish-meal supplier adds ethoxyquin, U.S. rules don't require it on the finished label — so no label can prove its absence for recipes containing fish meal. We report this as a gap rather than guessing.
 None — no fish meal in this recipe

Safety

FDA recalls — Purina Pro Plan, since 2023None on record
ManufacturerNestlé Purina PetCare Company, St. Louis, MO 63164 USA
Label transparency 9 of 15 standard fields
Green = verified favorable · amber = gap in the record · red = verified unfavorable · gray = not disclosed / neutral fact.
Source: official label source (official) · anchors: 732 verified wet cat foods · how to read this label

The fit

For your cat, specifically

Checked for a 10-lb adult cat with urinary health + a low-carb goal — the same published criteria our finder uses. Change your cat above and these update.

✓
Validated for adult catsAAFCO statement covers adult maintenance.
✓
Passes our urinary-health magnesium check0.1% magnesium (dry-matter) is at or under the ~0.12% DM level commonly cited to help manage struvite-crystal (urinary) risk in cats. As a wet food, it also delivers more water than a dry kibble, which independently supports urinary health.
·
Fiber 2.3% DMNot selected as a concern for your cat — shown here for reference.
·
Sensitive stomachNot selected for your cat — but shown here for reference.
·
Contains chickenNot selected as a concern for your cat — shown here for reference.
✓
Estimated carbs fit a low-carb target≈7.7% carbohydrate (dry-matter, estimated) is under the ~10% DM target some vets use for diabetic/low-carb cats. Estimate only — not a lab measurement.

The source material

The full ingredient list

Every flag on the Verified Label is computed from this list. Ingredients are ordered by pre-cooking weight — the first five carry the most information.

Meat by-products, water, chicken by-products, beef, chicken, rice, tricalcium phosphate, guar gum, potassium chloride, MINERALS [potassium chloride, zinc sulfate, ferrous sulfate, manganese sulfate, copper sulfate, potassium iodide], salt, carrageenan, taurine, choline chloride, VITAMINS [thiamine mononitrate (Vitamin B-1), Vitamin E supplement, niacin (Vitamin B-3), calcium pantothenate (Vitamin B-5), Vitamin A supplement, menadione sodium bisulfite complex (Vitamin K), pyridoxine hydrochloride (Vitamin B-6), riboflavin supplement (Vitamin B-2), Vitamin B-12 supplement, biotin (Vitamin B-7), folic acid (Vitamin B-9), Vitamin D-3 supplement]

Nutritional twins

Cheaper close matches

Verified foods with a closely matching label at a meaningfully lower cost per 1,000 kcal.

Blue Buffalo BLUE Wilderness Adult Cat Turkey Recipe
45.5% protein (DM)$9.47 / 1,000 kcal30% less per 1,000 kcal
Friskies Extra Gravy Paté with Salmon in Savory Gravysame maker family
44.4% protein (DM)$5.42 / 1,000 kcal60% less per 1,000 kcal

Label-composition matches only: same species, form, and growth stage; same primary protein where both are known; grain-free preserved; protein within 4 points and fat within 4 points, and estimated carbs within 8 points, on a dry-matter basis. Not a medical or quality recommendation.

The maker

Who makes this — and how they back it up

The four questions the WSAVA nutrition guidelines tell you to ask a pet-food company. Every answer is sourced or marked as an undisclosed gap — never guessed. This is the "is it made competently?" axis that star-rating sites skip.

Owns its manufacturing Owns its plants

Nestlé Purina owns and operates its own U.S. factories (21+ as of 2019).

source →
Employs a qualified nutritionist Yes — sourced

Arleigh Reynolds, DVM, Purina Senior Research Scientist, described as board-certified in veterinary nutrition. Source is Nestlé Purina PetCare (maker of Pro Plan).

source →
AAFCO feeding trials Yes — sourced

55 of 94 verified labels in our corpus carry an AAFCO feeding-trial substantiation statement.

source →
Peer-reviewed research Yes — sourced

157 PubMed-indexed papers carry "Nestlé Purina" in an author affiliation (animal/pet-domain filtered) — a reproducible floor, not a total.

source →
Parent company Nestlé Purina PetCare ↗ Founded 1986 ↗ Headquarters / plant St. Louis, Missouri, USA ↗ FDA recalls on record None on record

Full company scorecard, sources, and every SKU we've verified for this brand: Purina Pro Plan brand page →