Home / Dog food / Iams / IAMS™ PROACTIVE HEALTH™ WITH CHICKEN AND WHOLE GRAIN RICE CLASSIC GROUND

IAMS™ PROACTIVE HEALTH™ WITH CHICKEN AND WHOLE GRAIN RICE CLASSIC GROUND package official product image via Amazon

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IAMS™ PROACTIVE HEALTH™ WITH CHICKEN AND WHOLE GRAIN RICE CLASSIC GROUND

Wet food · adult dogs

A chicken-first wet food from Iams. Pricing and/or calorie data haven't been independently confirmed for this SKU yet, so cost-per-day isn't shown.

THE FACTS, ONE SENTENCE — data as JSON · reference dog 40 lb · updated 2026-07-12

$11.19 as of 2026-07-12 Check price →
Tell us about your dogevery number on this page updates live ↓
40 lb
For a 40-lb adult: 2½ cansper day not pricedper day —bag lasts 0 pass, 1 fail fit checks ↓

Joint, kidney, dental or heart concerns? Labels can't honestly answer those — that's vet territory. Why we don't checkmark them →

The evidence

The Verified Label

Every food on this site gets this exact panel — same fields, same order, sourced from the official label — so brands finally become comparable. Corpus dot-anchors currently cover dry food only — this is a wet food, so anchors are omitted below rather than compared across forms.

Verified LabelThe standardized pet-food panel
VPFD № IAMS-P
verified 2026-07-12

Composition — dry-matter basis

why dry matter
Moisture hides the real recipe: kibble is ~10% water, canned food ~78%. Removing water puts every food on one scale, so these are the only nutrition numbers that can be compared across foods. As-fed label values shown small.
Protein 36.4%label: 8% min no corpus anchor for this food form
Fat 27.3%label: 6% min no corpus anchor for this food form
Fiber 4.5%label: 1% max no corpus anchor for this food form
Est. carbohydrates ash not disclosed → 8% assumed, so this is an estimate ≈18.2%computed no corpus anchor for this food form
Calcium / Phosphorus extended guarantees: Ω-3 0.1% Not yet verifiedcalcium/phosphorus no ratio to anchor

Calories & cost — for your 40-lb adult dog

Calorie density 378 kcal/can1024 kcal/kg no corpus anchor for this food form
Daily serving2½ cans
Cost per day—
Bag lasts—

Cost per 1,000 kcal not available yet — this SKU isn't price-matched to a current retail listing. Serving math uses standard veterinary energy formulas — see the formula.

Standards & ingredients

AAFCO statement
what this means
Two kinds of AAFCO claims exist. Most foods are only "formulated to meet" nutrient profiles — a paper calculation. A smaller set carry the stronger claim: fed to real dogs in AAFCO-procedure trials ("Animal feeding tests using AAFCO procedures substantiate…").
 Not yet verified from label
First five ingredients (by pre-cooking weight)Chicken · Sufficient Water for Processing · Meat By-Products · Animal Liver · Brown Rice
Named animal protein first; named meals onlyYes
Legumes in first 10 (FDA DCM inquiry)None
BHA / BHT preservativesNone on label
Carrageenan (thickener)Yes
Ethoxyquin
why unknown
When a fish-meal supplier adds ethoxyquin, U.S. rules don't require it on the finished label — so no label can prove its absence for recipes containing fish meal. We report this as a gap rather than guessing.
 None — no fish meal in this recipe

Safety

FDA recalls — Iams, since 2023None on record
ManufacturerNot confirmed from label
Label transparency 8 of 15 standard fields
Green = verified favorable · amber = gap in the record · red = verified unfavorable · gray = not disclosed / neutral fact.
Source: official label source (official)· price: Amazon, 2026-07-12 · anchors: 494 verified dry dog foods (360 priced) · how to read this label

The fit

For your dog, specifically

Checked for a 40-lb adult with a sensitive stomach — the same published criteria our finder uses. Change your dog above and these update.

·
Life-stage coverage not disclosedNo AAFCO nutrient-adequacy statement was found on the label for this SKU, so we cannot confirm adult-maintenance coverage.
✕
Does not pass our sensitive-stomach checksContains an unnamed by-product. See sensitive-stomach qualifiers →
·
Contains chickenNot selected as a concern for your dog — shown here for reference.

The source material

The full ingredient list

Every flag on the Verified Label is computed from this list. Ingredients are ordered by pre-cooking weight — the first five carry the most information.

Chicken, Sufficient Water for Processing, Meat By-Products, Animal Liver, Brown Rice, Flax Seed, Minerals (Potassium Chloride, Magnesium Proteinate, Zinc Sulfate, Selenium, Copper Proteinate, Manganese Sulfate, Copper Sulfate, Potassium Iodide), Carrageenan, Sodium Tripolyphosphate, Dried Yam, Xanthan Gum, Vitamins (Choline Chloride, Vitamin E Supplement, Thiamine Mononitrate, Calcium Pantothenate, Biotin, Riboflavin Supplement, Vitamin A Supplement, Vitamin D3 Supplement, Vitamin B12 Supplement), Guar Gum, Fish Oil, Yellow #6, Yellow #5

Nutritional twins

Priced close matches

This food has no verified price yet — these are the closest label matches that do.

PEDIGREE® Pouch Chopped Ground Dinner Variety Packsame maker family
36.4% protein (DM)$3.53 / 1,000 kcal
PEDIGREE® Chopped Ground Dinner Wet Dog Food Variety Packsame maker family
36.4% protein (DM)$3.63 / 1,000 kcal
PEDIGREE® Chopped Ground Dinner Chicken, Beef & Liver Wet Foodsame maker family
36.4% protein (DM)$6.99 / 1,000 kcal

Label-composition matches only: same species, form, and growth stage; same primary protein where both are known; grain-free preserved; protein within 4 points and fat within 4 points, and estimated carbs within 8 points, on a dry-matter basis. Not a medical or quality recommendation.

The maker

Who makes this — and how they back it up

The four questions the WSAVA nutrition guidelines tell you to ask a pet-food company. Every answer is sourced or marked as an undisclosed gap — never guessed. This is the "is it made competently?" axis that star-rating sites skip.

Owns its manufacturing Owns its plants

Iams is produced at Mars Petcare's owned/operated Mattoon, Illinois plant.

source →
Employs a qualified nutritionist Undisclosed

Iams homepage and FAQ (both fetched) did not state any nutritionist credentials. Iams is part of the same Mars Pet Nutrition / Waltham system as Pedigree (which DOES employ PhD nutritionists), but no Iams-specific fetched source explicitly names a board-certified vet nutritionist or PhD nutritionist on staff, so set to null per the no-fabrication rule.

source →
AAFCO feeding trials Undisclosed

No feeding-trial AAFCO statement found on the 101 labels we’ve verified for this brand, and no company-wide claim was found either. Most pet foods are only "formulated to meet" AAFCO profiles (a paper calculation) rather than fed to real animals in trials — this is common, not necessarily a red flag.

Peer-reviewed research Yes — sourced

658 PubMed-indexed papers carry "Waltham Petcare Science Institute (Mars)" in an author affiliation (animal/pet-domain filtered) — a reproducible floor, not a total.

source →
Parent company Mars, Incorporated (Mars Petcare) ↗ Founded 1946 ↗ Headquarters / plant Dayton, Ohio, U.S. (brand origin) ↗ FDA recalls on record None on record

Full company scorecard, sources, and every SKU we've verified for this brand: Iams brand page →