Home / Dog food / Fromm / Classic Adult Whitefish & Rice Recipe Dry Dog Food

Fromm Classic Adult Whitefish & Rice Recipe Dry Dog Food package official product image via Amazon

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Fromm Classic Adult Whitefish & Rice Recipe Dry Dog Food

Dry food · adult dogs

A formulated-to-meet, whitefish-first dry food that's cheaper per calorie than 77% of the dry foods we've priced and denser than 41% (you feed fewer cups) — $1.42 a day for your 40-lb adult dog.

THE FACTS, ONE SENTENCE — data as JSON · reference dog 40 lb · updated 2026-10-18

$68.99 · 30 lb $1.42/day as of 2026-10-18 Check price →
Tell us about your dogevery number on this page updates live ↓
40 lb
For a 40-lb adult: 2½ cupsper day $1.42per day 48 daysbag lasts passes 2 fit checks ↓

Joint, kidney, dental or heart concerns? Labels can't honestly answer those — that's vet territory. Why we don't checkmark them →

The evidence

The Verified Label

Every food on this site gets this exact panel — same fields, same order, sourced from the official label — so brands finally become comparable. Dots show where this food sits among all 494 dry foods we've verified.

Verified LabelThe standardized pet-food panel
VPFD № FROMM-
verified 2026-10-18

Composition — dry-matter basis

why dry matter
Kibble is ~10% water, canned food ~78%, so as-fed numbers are on two different scales. As-fed values shown small. How the conversion works →
Protein 25.6%label: 23% min lower than 85% of dry foods
Fat 13.3%label: 12% min lower than 82% of dry foods
Fiber 5.6%label: 5% max typical — the median dry food is 5.4%
Est. carbohydrates computed from disclosed ash ≈48.2%computed anchor available once more brands disclose ash
Calcium / Phosphorus extended guarantees: Ca 1.35% · P 1.07% 1.26 : 1ratio, as fed within the AAFCO adult range (1:1 – 2:1)

Calories & cost — for your 40-lb adult dog

Calorie density 377 kcal/cup3521 kcal/kg typical — the median dry food is 388 (median 388) — you feed more cups
Daily serving2½ cups
Cost per day$1.42
30-lb bag lasts48 days

Cost per 1,000 kcal: $1.44 — cheaper than 77% of the 360 dry foods we've priced (median $1.93). Serving math uses standard veterinary energy formulas — see the formula.

Standards & ingredients

AAFCO statement
what this means
Two claims exist: formulated to meet a profile, or fed to real dogs in an AAFCO trial. Which is stronger, and how rare it is →
Formulated to meet · maintenance
First five ingredients (by pre-cooking weight)Whitefish · menhaden fish meal · white rice · pearled barley · oatmeal
Named animal protein first; named meals onlyYes
Legumes in first 10 (FDA DCM inquiry)None
BHA / BHT preservativesNone on label
Carrageenan (thickener)None
Ethoxyquin
why unknown
A preservative added by a fish-meal supplier need not appear on the finished label, so no label can prove its absence. Why we show gaps →
Can't be determined from label

Safety

FDA recalls — Fromm, since 20232 on record — see recall history
ManufacturerNot confirmed from label
Label transparency 10 of 15 standard fields
Green = verified favorable · amber = gap in the record · red = verified unfavorable · gray = not disclosed / neutral fact.
Source: official label source (official)· price: Amazon, 2026-10-18 · anchors: 494 verified dry dog foods (360 priced) · how to read this label

The fit

For your dog, specifically

Checked for a 40-lb adult with a sensitive stomach — the same published criteria our finder uses. Change your dog above and these update.

✓
Validated for adult dogsAAFCO statement covers adult maintenance.
✓
Passes our sensitive-stomach checksNamed animal protein first, and no unnamed by-products in the ingredient list.
·
Chicken-free recipeNot selected for your dog — but relevant if chicken sensitivity ever comes up.

The source material

The full ingredient list

Every flag above is computed from this list. Why order is by pre-cooking weight, and how splitting bends it →

Whitefish, menhaden fish meal, white rice, pearled barley, oatmeal, brown rice, dried plain beet pulp, pork fat (preserved with mixed tocopherols), dried yeast, pork liver, salmon oil (preserved with mixed tocopherols), herring meal, dried egg product, flaxseed, calcium sulfate, monocalcium phosphate, Vitamins [choline chloride, potassium chloride, Vitamin E supplement, ascorbic acid, calcium carbonate, riboflavin supplement, niacin supplement, calcium pantothenate, Vitamin A supplement, Vitamin D3 supplement, pyridoxine hydrochloride, biotin, Vitamin B12 supplement, thiamine mononitrate, folic acid], salt, dried chicory root, Minerals [zinc sulfate, manganese sulfate, ferrous sulfate, magnesium sulfate, zinc proteinate, iron proteinate, manganese proteinate, copper sulfate, magnesium proteinate, copper proteinate, calcium iodate], yucca schidigera extract, sodium selenite, sorbic acid (preservative), DL-methionine, L-tryptophan, taurine, dried Lactobacillus casei fermentation product, dried Lactobacillus reuteri fermentation product, dried Lactobacillus acidophilus fermentation product, dried Lactobacillus plantarum fermentation product

8 ingredients in this list are ones we hold sourced evidence on , and none of them is contested in the veterinary literature.

  • Named Meat/Poultry Meal (e.g., Chicken Meal, Lamb Meal) · ingredient 2Well supportedA rendered, water- and fat-reduced concentrate from a named species (AAFCO, e.g., 'chicken meal'). Because most moisture is removed it is a dense protein source (poultry meals commonly around 57-69% crude protein) and it names the species for allergy avoidance.
  • Beet Pulp · ingredient 7Well supportedThe fibrous material left after sugar is extracted from sugar beets, included as a moderately fermentable fiber source (commonly around 5 to 7.5% of the diet). Controlled feeding studies show it supports firm, good-quality stools and short-chain fatty acid production without impairing overall nutrient digestibility, so the 'cheap filler' characterization is not supported by the evidence.
  • Mixed tocopherols (natural vitamin E) · ingredient 8Well supportedA blend of vitamin E forms (alpha-, beta-, gamma-, delta-tocopherol) used as a natural-source antioxidant to slow fat rancidity, commonly chosen as an alternative to synthetic preservatives. EFSA concluded that tocopherol-rich extracts are safe for all animal species and the consumer and are efficacious antioxidants in feed.
  • Flaxseed (ALA omega-3) · ingredient 14NeutralA plant source of the short-chain omega-3 ALA. Dogs convert ALA to the long-chain omega-3s inefficiently: a controlled feeding study (Dunbar 2010) found flaxseed raised serum EPA but produced no measurable DHA.
  • Prebiotics (chicory root / inulin, FOS) · ingredient 19NeutralFermentable fibers (chicory-derived inulin and fructooligosaccharides) that feed colonic bacteria and are readily fermented to short-chain fatty acids in dogs. Feeding studies show they shift fecal microbiota composition and are well tolerated at typical inclusion levels, but clear health benefits beyond compositional change are not yet established.
  • Yucca schidigera extract · ingredient 21NeutralA saponin-containing plant extract added at low levels, mainly marketed to reduce fecal odor and ammonia. A canine feeding study (Dos Reis 2016) found ~500 mg/kg reduced fecal ammonia and odor on higher-protein diets, while a higher dose produced adverse effects.

Wet ingredients like fresh whitefish shrink once cooked — which is why named meals appearing high on the list matter: they keep meaningful animal protein after moisture is removed.

Nutritional twins

Cheaper close matches

Verified foods with a closely matching label at a meaningfully lower cost per 1,000 kcal.

25.6% protein (DM)$0.69 / 1,000 kcal52% less per 1,000 kcal
25.6% protein (DM)$0.85 / 1,000 kcal41% less per 1,000 kcal
24.4% protein (DM)$0.76 / 1,000 kcal48% less per 1,000 kcal

Label-composition matches only: same species, form, and growth stage; same primary protein where both are known; grain-free preserved; protein within 4 points and fat within 4 points, and estimated carbs within 8 points, on a dry-matter basis. Not a medical or quality recommendation.

The maker

Who makes this — and how they back it up

The five questions the WSAVA nutrition guidelines tell you to ask a pet-food company. Every answer is sourced or marked as an undisclosed gap — never guessed. This is the "is it made competently?" axis that star-rating sites skip.

Owns its manufacturing Owns its plants

Fromm states directly that it does not contract manufacture; all production occurs at company-owned Wisconsin facilities.

source →
Employs a qualified nutritionist Yes — sourced

Dr. Danielle Opetz, PhD in Nutritional Sciences (with an MS in Animal Science, companion animal nutrition emphasis), holds a named leadership role on Fromm's R&D/nutrition team. She is a PhD nutritionist, not a stated ACVN/ECVCN board-certified veterinary diplomate — no board certification was found in this source.

source →
AAFCO feeding trials Undisclosed

No feeding-trial AAFCO statement found on the 123 labels we’ve verified for this brand, and no company-wide claim was found either. Most pet foods are only "formulated to meet" AAFCO profiles (a paper calculation) rather than fed to real animals in trials — this is common, not necessarily a red flag.

Publishes quality-control testing Yes — sourced

covers: ingredient testing, pathogen (bacteriology) testing of finished product; same page says canned foods are incubated and all products are held until quality checks are complete. Fromm brand-wide FAQ.

source →
Peer-reviewed research None found

PubMed lists no animal or pet paper with Fromm Family Foods in an author address. Not proof no research exists — only that none is indexed under that company name.

source →
Parent company Independent, family-owned (Fromm Family Foods LLC; no parent company) ↗ Founded 1904 ↗ Headquarters / plant Mequon, Wisconsin, USA ↗ FDA recalls on record 3 on record

Full company scorecard, sources, and every SKU we've verified for this brand: Fromm brand page →