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Victor Nutra Pro package official product image via Amazon

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Nutra Pro

Dry food · all dogs

A formulated-to-meet, chicken-first dry food that's cheaper per calorie than 90% of the dry foods we've priced and denser than 64% (you feed fewer cups) — $1.10 a day for your 40-lb adult dog.

THE FACTS, ONE SENTENCE — data as JSON · reference dog 40 lb · updated 2026-07-12

$76.69 · 40 lb $1.10/day as of 2026-07-12 Check price →
Tell us about your dogevery number on this page updates live ↓
40 lb
For a 40-lb adult: 2½ cupsper day $1.10per day 69 daysbag lasts passes 2 fit checks ↓

Joint, kidney, dental or heart concerns? Labels can't honestly answer those — that's vet territory. Why we don't checkmark them →

The evidence

The Verified Label

Every food on this site gets this exact panel — same fields, same order, sourced from the official label — so brands finally become comparable. Dots show where this food sits among all 494 dry foods we've verified.

Verified LabelThe standardized pet-food panel
VPFD № VICTOR
verified 2026-07-12

Composition — dry-matter basis

why dry matter
Moisture hides the real recipe: kibble is ~10% water, canned food ~78%. Removing water puts every food on one scale, so these are the only nutrition numbers that can be compared across foods. As-fed label values shown small.
Protein 41.8%label: 38% min higher than 98% of dry foods
Fat 19.8%label: 18% min higher than 87% of dry foods
Fiber 3.8%label: 3.5% max lower than 89% of dry foods
Est. carbohydrates ash not disclosed → 8% assumed, so this is an estimate ≈25.8%computed anchor available once more brands disclose ash
Calcium / Phosphorus extended guarantees: DHA 0.1% Not yet verifiedcalcium/phosphorus no ratio to anchor

Calories & cost — for your 40-lb adult dog

Calorie density 401 kcal/cup3774 kcal/kg typical — the median dry food is 388 (median 388) — you feed fewer cups
Daily serving2½ cups
Cost per day$1.10
40-lb bag lasts69 days

Cost per 1,000 kcal: $1.12 — cheaper than 90% of the 360 dry foods we've priced (median $1.93). Serving math uses standard veterinary energy formulas — see the formula.

Standards & ingredients

AAFCO statement
what this means
Two kinds of AAFCO claims exist. Most foods are only "formulated to meet" nutrient profiles — a paper calculation. A smaller set carry the stronger claim: fed to real dogs in AAFCO-procedure trials ("Animal feeding tests using AAFCO procedures substantiate…").
 Formulated to meet · all_life_stages
First five ingredients (by pre-cooking weight)Chicken Meal · Blood Meal Conventionally Dried · Whole Grain Millet · Chicken Fat (preserved with mixed Tocopherols) · Yeast Culture
Named animal protein first; named meals onlyYes
Legumes in first 10 (FDA DCM inquiry)None
BHA / BHT preservativesNone on label
Carrageenan (thickener)None
Ethoxyquin
why unknown
When a fish-meal supplier adds ethoxyquin, U.S. rules don't require it on the finished label — so no label can prove its absence for recipes containing fish meal. We report this as a gap rather than guessing.
 Can't be determined from label

Safety

FDA recalls — Victor, since 20232 on record — see recall history
ManufacturerNot confirmed from label
Label transparency 8 of 15 standard fields
Green = verified favorable · amber = gap in the record · red = verified unfavorable · gray = not disclosed / neutral fact.
Source: official label source (official)· price: Amazon, 2026-07-12 · anchors: 494 verified dry dog foods (360 priced) · how to read this label

The fit

For your dog, specifically

Checked for a 40-lb adult with a sensitive stomach — the same published criteria our finder uses. Change your dog above and these update.

✓
Validated for adult dogsAAFCO statement covers adult maintenance.
✓
Passes our sensitive-stomach checksNamed animal protein first, and no unnamed by-products in the ingredient list.
·
Contains chickenNot selected as a concern for your dog — shown here for reference.

The source material

The full ingredient list

Every flag on the Verified Label is computed from this list. Ingredients are ordered by pre-cooking weight — the first five carry the most information.

Chicken Meal, Blood Meal Conventionally Dried, Whole Grain Millet, Chicken Fat (preserved with mixed Tocopherols), Yeast Culture, Grain Sorghum, Menhaden Fish Meal (source of DHA-Docosahexaenoic Acid), Beef Meal, Dehydrated Alfalfa Meal, Natural Flavor, Potassium Chloride, Carrot Powder, Tomato Pomace, Salt, Organic Dried Seaweed Meal, Taurine, Choline Chloride, Calcium Stearate, Zinc Methionine Complex, Vitamin E Supplement, DL-Methionine, Iron Amino Acid Complex, Hydrolyzed Yeast, Manganese Amino Acid Complex, Silicon Dioxide, L-Carnitine, Selenium Yeast, Brewers Dried Yeast, Copper Sulfate, Niacin Supplement, Vitamin B12 Supplement, Vitamin A Supplement, D-Calcium Pantothenate, Mono and Diglycerides of Fatty Acids, Thiamine Mononitrate, Biotin, Yucca Schidigera Extract, Calcium Carbonate, Riboflavin Supplement, Calcium Iodate, Pyridoxine Hydrochloride, Vitamin D3 Supplement, Tetrasodium Pyrophosphate, Rosemary Extract, Green Tea Extract, Spearmint Extract, Inulin, Lecithin, Folic Acid, Dried Bacillus coagulans Fermentation Product, Dried Bacillus subtilis Fermentation Product

Wet ingredients like fresh chicken meal shrink once cooked — which is why named meals appearing high on the list matter: they keep meaningful animal protein after moisture is removed.

The maker

Who makes this — and how they back it up

The four questions the WSAVA nutrition guidelines tell you to ask a pet-food company. Every answer is sourced or marked as an undisclosed gap — never guessed. This is the "is it made competently?" axis that star-rating sites skip.

Owns its manufacturing Owns its plants

Confirmed on victorpetfood.com/about-us: 'We proudly produce every bag of VICTOR kibble in our own Texas-based facility.' Mid America owns and operates its own plant.

source →
Employs a qualified nutritionist Undisclosed

Victor states it has an 'in-house nutritionist' but the fetched pages do NOT publish that person's credentials. Secondary sources indicate the staff nutritionist holds an MS degree plus a Professional Animal Scientist (PAS/ARPAS) certification — which is NOT a board-certified veterinary nutritionist (ACVN/ECVCN Diplomate) nor a PhD, so it would not meet the bar — but I could not verify that credential from a clean fetched quote, so value is null rather than true.

source →
AAFCO feeding trials Undisclosed

No feeding-trial AAFCO statement found on the 3 labels we’ve verified for this brand, and no company-wide claim was found either. Most pet foods are only "formulated to meet" AAFCO profiles (a paper calculation) rather than fed to real animals in trials — this is common, not necessarily a red flag.

Peer-reviewed research Unmeasurable

Count of PubMed-indexed records with the entity in an author affiliation (animal/pet-domain filtered). A reproducible FLOOR, not a total: affiliation strings vary and some research is published under institute names. research_entity_affiliation is recorded only for manufacturers with a dedicated pet-nutrition research arm; brand_affiliation.count is null where the brand name is an ambiguous homonym.

Parent company Mid America Pet Food, LLC ↗ Founded 2007 ↗ Headquarters / plant Mount Pleasant, Texas, USA ↗ FDA recalls on record 2 on record

Full company scorecard, sources, and every SKU we've verified for this brand: Victor brand page →