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Zignature Essence LIR Ocean Recipe Dry Food
A formulated-to-meet, whitefish-first dry food that's denser than 87% (you feed fewer cups). Cost-per-day isn't available yet — this SKU isn't price-matched.
THE FACTS, ONE SENTENCE — data as JSON · reference dog 40 lb · updated 2026-07-11
The evidence
The Verified Label
Every food on this site gets this exact panel — same fields, same order, sourced from the official label — so brands finally become comparable. Dots show where this food sits among all 494 dry foods we've verified.
verified 2026-07-11
Composition — dry-matter basis
why dry matter
Calories & cost — for your 40-lb adult dog
Cost per 1,000 kcal not available yet — this SKU isn't price-matched to a current retail listing. Serving math uses standard veterinary energy formulas — see the formula.
Standards & ingredients
what this means
why unknown
Safety
Source: official label source (official) · anchors: 494 verified dry dog foods (360 priced) · how to read this label
The fit
For your dog, specifically
Checked for a 40-lb adult with a sensitive stomach — the same published criteria our finder uses. Change your dog above and these update.
The source material
The full ingredient list
Every flag on the Verified Label is computed from this list. Ingredients are ordered by pre-cooking weight — the first five carry the most information.
Whitefish, Herring, Whitefish Meal, Herring Meal, Quinoa, Pumpkin, Sunflower Oil (preserved with mixed tocopherols), Natural Flavor, Salt, Potassium Chloride, Choline Chloride, Vitamins (Vitamin E Supplement, Vitamin A Supplement, Niacinamide, D-Calcium Pantothenate, Riboflavin, Thiamine Mononitrate, Vitamin B12 Supplement, Pyridoxine Hydrochloride, Folic Acid), Mixed Tocopherols (Preservative), Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Calcium Iodate), Taurine, Rosemary Extract
Wet ingredients like fresh whitefish shrink once cooked — which is why named meals appearing high on the list matter: they keep meaningful animal protein after moisture is removed.
The maker
Who makes this — and how they back it up
The four questions the WSAVA nutrition guidelines tell you to ask a pet-food company. Every answer is sourced or marked as an undisclosed gap — never guessed. This is the "is it made competently?" axis that star-rating sites skip.
Zignature's own site describes all named production facilities as third-party 'partners,' not company-owned plants.
source →Zignature states it contracts a full-time PhD animal nutritionist and DVMs via BSM Partners (a third-party pet nutrition consulting firm), not an in-house employee. No named individual or stated ACVN/ECVCN board certification was found.
source →Zignature's own feeding-trials page claims the company voluntarily conducts long-term feeding studies beyond AAFCO minimums, even though every SKU in our corpus is labeled with the 'formulated' substantiation statement rather than a 'feeding trial' statement.
source →A reproducible PubMed search (author-affiliation field, animal/pet-domain filtered) returns zero indexed papers for this brand name. Not proof no research exists — only that none is PubMed-indexed under this exact name.
source →Full company scorecard, sources, and every SKU we've verified for this brand: Zignature brand page →