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Purina Pro Plan Pro Plan LiveClear Adult Chicken & Rice Formula Cat Food
A feeding-trial-validated, chicken-first dry food from Purina Pro Plan, denser per cup than 89% of the dry cat foods we've verified. Price-matched at $2.86 per 1,000 kcal, verified 2026-10-18.
THE FACTS, ONE SENTENCE — data as JSON · reference cat 10 lb · updated 2026-07-12
The evidence
The Verified Label
Every food on this site gets this exact panel — same fields, same order, sourced from the official label — so brands finally become comparable. Dots show where this food sits among all 283 dry cat foods we've verified.
verified 2026-07-12
Composition — dry-matter basis
why dry matter
why 0.12% DM
Calories & cost — for your 10-lb adult cat
Cost per 1,000 kcal: $2.86 — price-matched to a current retail listing (7-lb size), verified 2026-10-18. Serving math uses standard veterinary energy formulas — see the formula.
Standards & ingredients
what this means
why unknown
Safety
Source: official label source (official) · anchors: 283 verified dry cat foods · how to read this label
The fit
For your cat, specifically
Checked for a 10-lb adult cat with urinary health + a low-carb goal — the same published criteria our finder uses. Change your cat above and these update.
The source material
The full ingredient list
Every flag above is computed from this list. Why order is by pre-cooking weight, and how splitting bends it →
Chicken, rice, corn gluten meal, poultry by-product meal, wheat flour, dried egg product, beef fat preserved with mixed-tocopherols, soy protein concentrate, liver flavor, chicory root inulin, fish meal, potassium chloride, phosphoric acid, calcium carbonate, salt, caramel color, VITAMINS [Vitamin E supplement, thiamine mononitrate (Vitamin B-1), niacin (Vitamin B-3), Vitamin A supplement, calcium pantothenate (Vitamin B-5), riboflavin supplement (Vitamin B-2), Vitamin B-12 supplement, pyridoxine hydrochloride (Vitamin B-6), folic acid (Vitamin B-9), Vitamin D-3 supplement, biotin (Vitamin B-7), menadione sodium bisulfite complex (Vitamin K)], choline chloride, taurine, MINERALS [zinc sulfate, ferrous sulfate, manganese sulfate, copper sulfate, calcium iodate, sodium selenite], L-Lysine monohydrochloride, dried Bacillus coagulans fermentation product
7 ingredients in this list are ones we hold sourced evidence on , and none of them is contested in the veterinary literature.
- Mixed tocopherols (natural vitamin E) · ingredient 7Well supportedA blend of vitamin E forms (alpha-, beta-, gamma-, delta-tocopherol) used as a natural-source antioxidant to slow fat rancidity, commonly chosen as an alternative to synthetic preservatives. EFSA concluded that tocopherol-rich extracts are safe for all animal species and the consumer and are efficacious antioxidants in feed.
- Named Meat/Poultry Meal (e.g., Chicken Meal, Lamb Meal) · ingredient 11Well supportedA rendered, water- and fat-reduced concentrate from a named species (AAFCO, e.g., 'chicken meal'). Because most moisture is removed it is a dense protein source (poultry meals commonly around 57-69% crude protein) and it names the species for allergy avoidance.
- Corn Gluten Meal · ingredient 3NeutralThe dried protein fraction of corn, used as a concentrated plant protein (roughly 60% protein) rather than a filler. Its amino acids are highly digestible in dogs (reported up to about 95%), though lysine is the first-limiting amino acid, so complete diets balance it with other protein sources.
- By-Product Meal (Meat / Poultry By-Product Meal) · ingredient 4NeutralA rendered concentrate made from clean, non-muscle parts of the carcass (organs, necks, feet, and similar), defined by AAFCO. It is more variable and lower-transparency than a named muscle meal, but it is not inherently unsafe or low-nutrition: controlled feeding trials in dogs report high protein digestibility (roughly 92-95%) for poultry by-product-based diets, and some by-product organs are nutrient-dense.
- Prebiotics (chicory root / inulin, FOS) · ingredient 10NeutralFermentable fibers (chicory-derived inulin and fructooligosaccharides) that feed colonic bacteria and are readily fermented to short-chain fatty acids in dogs. Feeding studies show they shift fecal microbiota composition and are well tolerated at typical inclusion levels, but clear health benefits beyond compositional change are not yet established.
- Taurine (supplemental) · ingredient 19NeutralA sulfur amino acid that dogs can normally synthesize from methionine and cysteine, so it is not classically essential for them. However, some breeds (e.g., golden retrievers) and some diets are linked to low taurine status and dilated cardiomyopathy: an observational study (Ontiveros 2020) associated non-traditional, largely grain-free diets with taurine deficiency and DCM-consistent echocardiographic changes in golden retrievers, though causation and mechanism remain under investigation.
Wet ingredients like fresh chicken shrink once cooked — which is why named meals appearing high on the list matter: they keep meaningful animal protein after moisture is removed.
Nutritional twins
Cheaper close matches
Verified foods with a closely matching label at a meaningfully lower cost per 1,000 kcal.
Label-composition matches only: same species, form, and growth stage; same primary protein where both are known; grain-free preserved; protein within 4 points and fat within 4 points, and estimated carbs within 8 points, on a dry-matter basis. Not a medical or quality recommendation.
The maker
Who makes this — and how they back it up
The five questions the WSAVA nutrition guidelines tell you to ask a pet-food company. Every answer is sourced or marked as an undisclosed gap — never guessed. This is the "is it made competently?" axis that star-rating sites skip.
Nestlé Purina owns and operates its own U.S. factories (21+ as of 2019).
source →Arleigh Reynolds, DVM, Purina Senior Research Scientist, described as board-certified in veterinary nutrition. Source is Nestlé Purina PetCare (maker of Pro Plan).
source →40 of 59 labels we checked carry an AAFCO feeding-trial substantiation statement.
source →The company website blocked our automated check, so we could not read its quality-control page. This is not a "no".
144 PubMed papers (animal/pet filtered) list Nestlé Purina in an author address; we checked 144 and 143 really name the company. A floor, not a total.
source →Full company scorecard, sources, and every SKU we've verified for this brand: Purina Pro Plan brand page →